ABOUT
“As a designer, I use the same principles that create functional, user-friendly, and value-driven design to build websites that convert.”
– ANGELA LUND | FOUNDER DESIGNCOACH.DK & BRANDSPACE ACADEMY
Hi, I'm Angela
I'm a professionally trained designer and brand strategist — and I've spent 20+ years working with design from the inside out.
Not just as a designer, but at a senior level in established companies where I led marketing strategy, managed brand development and learned what actually moves a business forward.
My Scandinavian heritage shows in everything I build: clean, functional, timeless. But the real difference is the strategic thinking baked into every template — the layout, the user journey, the conversion points — all carefully considered so you don't have to figure it out yourself.
Why I created
Brandspace Academy
For years I worked with clients one-on-one through my studio designcoach.dk — building custom websites and brand identities from scratch.
But I kept hearing from the same two people: ambitious professionals who loved my design work and wanted something similar — but preferred to build it themselves rather than start from a blank page. And those who simply weren't ready for a full custom project yet — but still deserved something that looked and worked professionally.
So I built Brandspace Academy for them. Templates with the strategic thinking already done. Professional design without the professional price tag.
How I can help you to level up
Building a professional online presence shouldn't mean choosing between DIY chaos and expensive custom design.
I design Squarespace templates with structural integrity, thoughtful user flow and professional-grade quality built in — drawing on 20+ years of design and senior-level marketing experience.
every template gives you:
Conversion-optimized page structure (not just pretty layouts)Mobile-first, accessible design (works for everyone, everywhere)Professional systems you can customize (without breaking what works)
For ambitious professionals who value quality but want to stay in control.every template gives you:
Conversion-optimized page structure (not just pretty layouts)Mobile-first, accessible design (works for everyone, everywhere)Professional systems you can customize (without breaking what works)
For ambitious professionals who value quality but want to stay in control.
“Best Website Designs - Best Professional Services”
Squarespace Circle Gold Partner
★ ★ ★ ★ ★
Rekowned Scandinavian Design Studio
What people are saying
This template made building
my website ridiculously easy.”
“I was so overwhelmed by the idea of building a website, but this template made it ridiculously easy. The tutorials walked me through every step, and now I have a site I’m actually proud to share!”
— Lene Hesseldal
